Operation management refers to the activities of an organization’s or a firm’s managerial staff which ensures efficient running to improve its production and fulfillment of the specific consumer needs.
Since the needs of consumer are more tailored and more specific, Hard Rock restaurants aim to meet their expectations by providing more than just food. They aim to provide top of the chart food. People nowadays do not just go to experience. They go there to restaurants for the food. Hard Rock cafe has ensured that alongside their food, their customers are served with very good entertainment.
With the ever increasing competition especially in the restaurant industry, Hard Rock cafe has ensured that it remains abreast of all. The operations management regularly reviews the menus. Food researches are regularly done and surveys are carried out on the food offered. The consumers rate the food offered on a scale of 1 to 7. This means that if a food type is rated 1 it has poorly performed and necessary measures are taken.
Adoption of an experience strategy has ensured a steady and ever increasing process of growth.
Hard Rock started out as a single cafe in 1971. Ever since, it has managed to grow to 106 restaurants all over the world. It has cafes in 39 countries
Any aspects that bring out the difference in the cafe’s operations are considered. Kitchen floors and the environment for food preparations are tailored to suit the consumers’ specific needs. Apart from that they ensure proper lighting, memorabilia as well as good music is offered.
The company ensures that all it is recruited staff has a passion in music. According to Jim Knight, manager of corporate training, his department ensures that the staff does the right thing. It trains, supports and deploys their staff. The department is willing to do anything to support their staff in their work since at the end of the day; they are the image of the company out there.
Hard Rock cafe ensure good management at the branch level. Ken Hoffman, general manager of the Orlando branch, coordinates the 23 departments and 600 workers. Research conduction and food surveys ensure that he is consumer oriented in decision making.
Apart from availability of food and merchandise, Hard Rock cafe has also invested more than forty million dollars in one of the most glamorous inventory that are displayed on the walls of the restaurants.
Since there are many people working for Hard Rock cafe and there are various departments, the general managers consider a lot of factors before scheduling activities. These include sales, community events and the recent trends.
Hard Rock cafe has been around for more than 30 years and even though so, they aim at always expanding. This is an effort the market all over the world. According to Oliver Munday, senior director Worldwide Cafe Development, picking a location is done with great care since a wrong decision will affect the future operations of the company.
How Operation Management Factors Can Be Handled In a Manufacturing Company (Automobiles)
It is openly evident that many manufacturing companies are coming up, especially in the automobile industry; it is up to the management to design consumer oriented products. Different consumers belong to different social classes and therefore can afford specific products. Therefore, it is upon the companies to identify the different classes, find out their product specifications and produce them according to the information gotten.
As much as the products produced are aimed at different social classes, their qualities should not be compromised. For instance, in an automobile setting, general features like the body, gear box efficiency as well as the pedals should be very reliable. Failure to do these may endanger the lives of the consumers.
This may be looked at in different angles. For reliable existence of a company, the policies formulated should be aimed at a steady process of growth. Also, the information and communication process should be efficient and reliable so that the producers do not lose touch with the market.
As much as there is need for the existence of a head office or a head plant, a company should have other branches spread out throughout a geographical area that acts as the market. This enhances accessibility of the products to the customers in time. Also, it reduces the cost of offering after sales services such as installation, repair and transport.
It is good to consider the kind of working environment. A manufacturing industry should basically not look like a banking hall or a restaurant. The floor needs to be hard enough to withstand the heavy objects and material. Also, the ground space needs to be spacious enough to allow for accommodation of many (big) products.
Since production largely depends on the type of staff in a company, the human resource department should ensure efficient and adequate staffing. Apart from their skills for the job, there should also be a formula of supporting and rewarding the staff in the event of a excellent performance of the company. This motivates hte staff and boosts production.
The branch managers for the various widespread branches should have the ability to make good managerial decisions. There should also be a regular coordination of the activities between the head office branches. Such coordination will provide useful information on market trends and consumer specifications.
The company should a have a good, convenient and reliable inventory system which is also easy to manage. This allows for easy access or retrieval of useful information which can be used to analyze market trends and forecast sales.
When assigning activities and assigning their dates, the management should also involve the junior employees as well as the neighboring communities’ events. This prevents clash of plans and facilitates accountability on the part of the employees.
Consumers enjoy associating with companies which are reliable and stay in the market for long. Also, maintenance of a company’s assets allows for sustained high quality production.